Nostalgia Digest Origin #1

After “Those Were The Days” went on the air May 2,

1970 on WLTD, Evanston, we felt we needed a way

to communicate with listeners to inform them of our

advance program schedule.

We decided to prepare an informal “program guide”

that would be sent free to anyone who requested it.

Nostalgia Digest Origin #2

This “gatefold” publication listed our TWTD

programming schedule for three months at a time and

was sent by first class mail courtesy of North West

Federal Savings, our prime sponsor. This began on

August 1, 1970 and continued thru August, 1972.

Nostalgia Digest Origin #3

After August, 1972, the free mailing to listeners who

called for the program guide was discontinued and

replaced by monthly TWTD listings in “Directions,” a

publication sent by North West Federal to their

savings and loan account holders. Hundreds of

TWTD listeners called to open accounts at NWF so

they would continue to know our program schedule

in advance.

Nostalgia Digest Origin #4

In December, 1974 the first issue of our Nostalgia

Newsletter and Radio Guide, published by our TWTD

program, was offered on a paid subscription basis to

listeners. It would sent monthly, by first class mail.

Nostalgia Digest Origin #5

A year later, beginning on October 1975 the full-page

newsletter became booklet-size with a full-cover

photo on each cover.